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Textbook
Effective Small Business Management, 7th EditionISBN: 978-0-470-00343-5
Paperback
752 pages
October 2000, ©2001
 This is a Print-on-Demand title. It will be printed specifically to fill your order. Please allow an additional 10-15 days delivery time. The book is not returnable.
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* Small Business: The Quiet Giant
* The Technological Revolution and Small Business
* Understanding the Family Business
* Developing a Business Plan
* Starting a New Firm or Buying an Existing Business
* Operating a Franchise
* Opening a Home-Based Business
* Sources of Start-Up Capital
* Determining Location and Layout
* Selecting the Legal Form of an Organization
* Legal Concerns of Small Business
* The Nature of the Managerial Process
* Human Resource Management in Small Business
* Managing the Growing Small Business
* International Opportunities for Small Business
* Understanding the Market
* Pricing for Profit
* Promotion and Personal Selling
* Customer Credit
* Financial Statements and Record Keeping
* Financial Analysis and Budgeting
* The Technological Revolution and Small Business
* Understanding the Family Business
* Developing a Business Plan
* Starting a New Firm or Buying an Existing Business
* Operating a Franchise
* Opening a Home-Based Business
* Sources of Start-Up Capital
* Determining Location and Layout
* Selecting the Legal Form of an Organization
* Legal Concerns of Small Business
* The Nature of the Managerial Process
* Human Resource Management in Small Business
* Managing the Growing Small Business
* International Opportunities for Small Business
* Understanding the Market
* Pricing for Profit
* Promotion and Personal Selling
* Customer Credit
* Financial Statements and Record Keeping
* Financial Analysis and Budgeting
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