About the Author: 
Jeffrey Gitomer (Charlotte, NC) has written eleven bestselling business books on the subjects of sales, loyalty, attitude, networking, trust, persuasion, business social media, and leadership. Jeffrey gives over 100 presentations a year, writes a weekly column that reaches more than four million readers and a weekly e-zine with over 500,000 subscribers. In 2008, he was inducted into the National Speaker Association's Speaker Hall of Fame. Visit his sites: www.gitomer.com or www.trainone.com