When the Headline Is You: An Insider's Guide to Handling the Media
ISBN: 978-0-470-54394-8
Hardcover
256 pages
October 2010, Jossey-Bass
| List Price: | US $29.95 |
| Government Price: | US $15.27 |
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JEFF ANSELL is a media and crisis communications consultant who has created a unique process for Fortune 500 companies to manage high-profile issues, including the Erin Brockovich case. As founder and principal of the consulting firm Jeff Ansell & Associates, Jeff's journalism experience gives him the ability to instinctively react to his clients' most difficult situations. Thousands of executives and communications professionals worldwide have been coached in Jeff's process.
JEFFREY LEESON is a professional writer and editor. He has edited dozens of business books and coauthored Leading a Learning Revolution (Pfeiffer, 2008). He can be reached at jeffleeson@yahoo.com
