Open Services Innovation: Rethinking Your Business to Grow and Compete in a New Era

Open Services Innovation: Rethinking Your Business to Grow and Compete in a New Era. I’d be happy to send you a copy and/or help set up a time for you to chat with Prof. Chesbrough.

Prof. Chesbrough originated the term open innovation, is executive director of the Center for Open Innovation at UC Berkeley’s Haas School of Business and co-founder of the Open Innovation Community website. Building upon his research and previous three books on open innovation, he shows how open innovation can transform product- and technology-based companies into more customer-focused, differentiated, and sustainable service and solution businesses.

Prof. Chesbrough explains how open services innovation – which allows a company’s unused internal ideas to be taken to market by external partners – helps U.S. companies remain competitive in the global economy by delivering improved choices for customers and better economics for corporations.

Furthermore, he asserts that fiscal policy alone cannot create the necessary conditions for innovation in the services sector; it is the responsibility of individual companies to rediscover growth and innovation by running experiments, taking risks, making investments and harvesting the results.

I’ve included a few links below which provide further information on the book and the concept. Please let me know if you are interested in receiving a review copy or would like to speak with author Henry Chesborough.