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Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History (0470900520) cover image

Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History

David Meerman Scott, Brian Halligan
ISBN: 978-0-470-90052-9
Hardcover
192 pages
August 2010
List Price: US $21.95
Government Price: US $12.75
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