Wall Street Money Manager tells Would-be Tycoons to Invest Heavily in Ethics

A new book by Anthony Scaramucci, leading global alternative investment firm founder with $5.6 billion in assets under management, lets up-and-comers know, greed and lack of ethics are as passé as the three-pound cell phone wielded by Michael Douglas when he played morally bankrupt tycoon Gordon Gekko in the film Wall Street.

In his new book, Scaramucci, who is also technical advisor on the upcoming sequel to the film Wall Street, which spawned the iconic, greedy, Gordon Gekko, focuses on shedding the greed mindset and replacing it with a social mechanism for surviving market mayhem.

“It is up to us to approach life with the right attitude and positively react, not letting changes diminish our spirit or initiative, or damage our personal reputation,” Scaramucci writes in his new book Goodbye Gordon Gekko: How to find your fortune without losing your soul, to publish in June 2010, “If we keep our values intact we will be fine regardless of what happens. But we always have to expect the unexpected.”

In Goodbye Gordon Gekko, Scaramucci explores opportunities for leading a rich life in a difficult, radically changed economy. Believing that the financial crisis was caused by a nation of Gekkowannabes, tripped up by status anxiety and egocentric tendencies.

With years of experience at Goldman Sachs, and having co-founded two successful alternative investment management companies, the author provides a behind-the-scenes view of life on Wall Street-the wins and the losses, the rights and the wrongs. He advocates: building a circle of competence made of those you trust, mentoring and celebrating others, and giving back to your community and country, all the while targeting success. It means seeing capitalism as an art and businesses as creations and vocations, not simply as levers to feeding your ego.

According to Scaramucci, it is time to start focusing on a new dialogue in the business world:

• Ridding oneself of egotistical tendencies;
• Developing the self-awareness to bounce back from failure;
• Building a circle of competence around trusted people;
• Mentoring and celebrating others;
• Giving back to the community and country all the while targeting success; and
• Seeing capitalism as an art and businesses as creations and vocations and not simply as levers to feeding one’s ego.

Scaramucci is the founder of  and managing partner of SkyBridge Capital LLC which currently has over $5.6 billion USD under its management between its U.S. firm and a new expansion in Zurich. He is a 20-year veteran of Wall Street and former Goldman Sachs Vice President.