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Social Media Metrics: How to Measure and Optimize Your Marketing Investment (0470583789) cover image

Social Media Metrics: How to Measure and Optimize Your Marketing Investment

Jim Sterne, David Meerman Scott (Foreword by)
ISBN: 978-0-470-58378-4
Hardcover
272 pages
April 2010
List Price: US $24.95
Government Price: US $12.72
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