A Do-It-Yourself Guide to Joining the International Marketplace
The Official Alibaba.com Success Guide: Insider Tips and Strategies for Sourcing Products from the World's Largest B2B MarketplaceISBN: 978-0-470-49645-9
Hardcover
272 pages
November 2009
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Alibaba.com Limited is the global leader in business-to-business (B2B) e-commerce and the flagship company of Alibaba Group. Founded in 1999, Alibaba.com makes it easy for millions of buyers and suppliers around the world to do business online through three marketplaces: a global trade marketplace (www.alibaba.com) for importers and exporters, a Chinese marketplace (www.alibaba.com.cn) for domestic trade in China, and, through an associated company, a Japanese marketplace (www.alibaba.co.jp) facilitating trade to and from Japan. Together, its marketplaces form a community of more than 42 million registered users from more than 240 countries and regions. Alibaba.com also offers business management software solutions targeting small businesses across China under the "Alisoft" brand. Founded in Hangzhou, China, Alibaba.com has offices in more than 50 cities across Greater China, Japan, Korea, Europe and the United States.
Jack Ma, a former English teacher from Hangzhou, started Alibaba.com with 17 other founders in 1999 as a trading platform for small and medium manufacturers to sell their wares. Since then Alibaba.com has grown into the premier online marketplace for small and medium-size companies around the world to identify potential trading partners and interact with each other to conduct business online. Alibaba.com completed its US$1.7 billion initial public offering on the Hong Kong Stock Exchange in November 2007, the biggest Internet IPO since Google's 2004 offering on the NASDAQ.